Welcome to Just Art 247

Welcome to the vibrant world of the 247 Collective, where art and cultural exchange unite creative minds from all walks of life. Our mission?

To make the art world more inclusive, equitable, and accessible through bold ideas and meaningful collaboration.

Art doesn’t just show us the world; it invites us to become part of it! Shahina Jaffer (founder of Just Art 247)

  • Welcome!

    Welcome to the 247 Collective — a space where creativity, culture, and community meet. We’re here to shake up the art world: making it more inclusive, more accessible, and more collaborative. Through bold ideas and meaningful partnerships, we’re building something that belongs to everyone.

  • Shahina Jaffer Artist. Adventurer. Theory-Tester. TEDx Speaker. Founder of JustArt247 | Host of ArtTox Podcast / Shahina Jaffer is a London-based artist and graduate of Central Saint Martins, with international exhibitions spanning London, Barcelona, New York, Mexico City, and Genoa — including a virtual showing at Burning Man 2020. Her work explores perception through natural and celestial elements, allowing water, pigment, and movement to guide the process. The result is a fusion of intuition and observation, revealing meaning through flow, texture, and form.

    About
  • Abstract colorful painting with splashes of pink, blue, green, and black, featuring geometric shapes and textured brushstrokes.

    247 Random Gallery Where chance meets creativity. We let randomness lead the way — using a number generator to set artwork prices. It’s our way of making art more open, more accessible, and just a little more playful. Every price holds numerological meaning, adding another layer of intention to each piece — a quiet code behind the work. It’s about embracing unpredictability. Trusting the process. And inviting collectors to connect with art in a way that’s unexpected, personal, and full of discovery.

    Random 247 Gallery

We Let a Machine Set Our Prices. (And It's Glorious.)

Check it Out

A New Art Economy: Priced by Chance

Forget everything you know about art valuation. We've replaced fixed prices with a dynamic, democratic system called Artology.

In our gallery, a random number generator—inspired by the rhythm of numbers—sets a unique, one-time-only price for every artwork. This breaks down traditional barriers, making original art an accessible and thrilling experience for all.

Looking for a piece marked POA? This means ‘Price on Application’ — we welcome you to make an offer and start a conversation.

Curious to see the prices chance has created?

📄 Download Our Current Price List

Explore the entire available collection, where every piece tells a story and carries a price as unique as the art itself. New works drop every 12 weeks.

[Download the Price List (PDF)]

https://art247.co.uk/store-1
https://art247.co.uk/store-1
https://art247.co.uk/store-1
https://art247.co.uk/tonal-imprints
https://art247.co.uk/tonal-imprints

Get in touch.

Hi there,

Thanks for your interest in our artwork and tailoring services! All pieces are available by inquiry—just email us with your contact number, and we’ll get back to you with details.

You're welcome to visit our Kensington show space to explore both art and bespoke tailoring in a relaxed, luxurious setting. For commissions or specific requests, just ask for Connie.

Want to see Shahina’s portfolio? Let us know and we’ll send you the link.

Best,
Shahina & the Just Art 247 Team

Two women, one in a red suit and the other in a brown suit with a colorful scarf, standing beside an abstract painting.
Interior of an art gallery featuring abstract paintings on the wall, a large ornate gold mirror, and a spherical reflective sculpture of a woman's face in the foreground, with two women visible in the background.
Art gallery with abstract paintings and sculptures, including a large, colorful geometric artwork on the left, two smaller framed landscape artworks in the middle, and a black and white silhouette-style art piece on the right. Sculptures of intertwined shapes on a table below the artworks.